At a recent social media conference where I was a panelist, an audience member asked how I measure success for Jew in the City. My response to her was simple: not quitting. I’ve thought of quitting Jew in the City countless times over the years. Because the idea of improving the public perception of Orthodox Jews through the power of new media didn’t begin with a business plan, a marketing plan, or really any plan other than trusting in Hashem. And trusting in Hashem, when things don’t seem to be going your way, is tough.

Continue reading The Road to Success: Reflections During the High Holidays