
How exactly do you measure success for a world wide Orthodox image makeover campaign? Number of YouTube hits? Facebook fans? Emails with beautiful feedback that people's minds are changing? We've been getting more and more of these as we go along, but it's still pretty hard to know how well we're doing. This week, however, we learned some exciting news about Jew in the City's impact. National Jewish Outreach Project (NJOP) named me (through my work with Jew in the City) as one of the Top Ten Jewish Influencers in Social Media.
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